Scottish Shenanigans

Good pairing of graphics with a gradual decline in font size. This is a risky choice but works in this scenario because the most important heading--the shop's title "Museum Context" is the biggest and contrasted against the large "do not be afraid" message.

This is decorative rather than functional writing--it's handwriting script style and is part of the wall's decor to be aesthetically pleasing--and add a bit of Scottish slang.

Both of the above are from the same coffee house and I found the design to be simple, but very effective. The light bulbs were a repetitive element above the seating as were the coffee bean bags that were actually on the ceiling. I particularly enjoyed the bags, which had interesting type on even more interesting objects! The minimalist prints were nice additions displaying tools of the coffee making trade.

I liked this restaurant's use of a design that is well adapted to fit the round sign. They cleverly used two different font types, but signaled their relationship through the unified color scheme.